UI & UX design
A pretty site that doesn't convert is an expensive brochure. We design the journey that ends in a booking or an order — not a bounce.
What this service includes.
Plenty of small businesses spend serious money on a redesign, love the way it looks, and end up with the same number of enquiries they had before. That's not design — that's decoration.
We design websites, apps, and dashboards around what your customers actually need to do. Find your phone number. Book a slot. Order the thing. Trust you enough to buy from you.
Every project starts with a look at what's currently blocking conversion — usually confusing navigation, weak calls-to-action, or a homepage that hides the point. Then we design to fix that, not to add awards to the pile.
You get high-fidelity Figma designs, a clickable prototype, and a proper design system your future developers can pick up and extend.
What you get out of it.
- Higher conversion — more of your visitors actually get in touch
- Fewer support questions — customers can find what they need on their own
- Consistent brand across web, app, print and social
- A reusable design system so future work doesn't reinvent the wheel
- Mobile-first from the ground up — because that's where your customers are
- Accessibility baked in — you don't lose the customers who need a screen reader or bigger text
Features included.
- User journey mapping
- Wireframes for structure before visuals
- High-fidelity Figma designs
- Interactive clickable prototype
- Mobile, tablet and desktop layouts
- Design tokens (colours, type, spacing)
- Component library in Figma
- Accessibility review (WCAG basics)
- Developer handover documentation
How we work.
- 1
We look at what's not converting today
You send us your current site or product, your top three competitors, and your best-guess reasons customers aren't buying. We come back with a plan and a fixed price within two working days.
- 2
We wireframe the flows that matter
Low-fidelity screens so we can agree the structure before anyone picks a colour. Cheaper to change now than after the pretty pixels are in.
- 3
We design the polished screens
High-fidelity Figma designs with a clickable prototype you can test on your phone.
- 4
We hand over a design system
Design tokens, components, and exports ready for developers — yours or ours.
Case studies you might like.
Cravin Crispy — a Forfar takeaway that stopped paying Just Eat commission
Cravin Crispy were paying 20–30% commission on every order through Just Eat and Food Hub. On a busy weekend that was hundreds of pounds a week — money leaving the till and never coming back. They were also invisible on Google — search "chicken takeaway Forfar" and Cravin Crispy was on page two. Customers who wanted them by name were being handed to competitors by the search results. The admin flow was noisy. Orders came through three different apps, printed on three different tickets, and staff were juggling tablets on a Friday night.
Signature Cakes — a Dundee cakes-in-a-can maker with a booking site that runs itself
Signature Cakes make cakes in cans out of Dundee — a niche product with a growing following, but no website at all. Orders were coming through Instagram DMs, WhatsApp, and word of mouth. Delivery slots were tracked in a notebook. Customers had no way to know if the cake they wanted was available on the date they wanted it. Suppliers had no clean way to send orders through. And there was no proof of the reviews people were leaving — anyone could post anything, from anywhere.
Frequently asked questions.
Ready when you are.
Tell us what you're trying to build. We'll come back with a fixed price and a timeline within two working days.